Photos from the Ama Matsuri!

I finally saw the Ama Festival for myself last week (July 15th) at Nojimazaki in Minamiboso and I was amazed. The atmosphere there with the female divers in white, the firelight from their torches illuminating their clothes and the rippling water, and the increasingly climactic music transports you into a different realm. If you are... Continue Reading →

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Join a Giant Tug-of-War!

Show your warrior strength during the enormous tug-of-war event at this year's annual Ama Festival in July! 400 people pull a thick rope 150 meters long and weighing 1 ton! The tug-of-war is a tribute to a picture scroll of military commander Yoritomo Minamoto, who ruled between 1193-1199. Anyone is welcome to participate, including individuals,... Continue Reading →

Become an Ama Diver for a Night!

Volunteers needed for this year's annual Ama Festival in July! The city is seeking volunteers to become ama (female divers) and join in the traditional festival. The festival's main event is a night swim by nearly 100 ama divers carrying torches! While diving for shellfish used to be a common profession in the area, the... Continue Reading →

Shirahama Ama Festival

Shirahama Ama Festival 白浜 海女まつり DO: This festival celebrates the culture of ama, female free-divers who practice a traditional form of fishing to gather shellfish. The highlight of the night is the ama no yaei, the Ama Night Swim where many female divers dressed in the traditional gear swim into the ocean holding fire torches. Fireworks,... Continue Reading →

Strawberry Pot

Strawberry Pot ストロベリーポット HIGHLIGHT: A cute little café that’s a bit tucked away but well loved by locals. Owned and operated by a husband and wife team, the wife is a professional ama diver who gathers her own seaweed to produce agar. This fresh agar is then used in the café’s specialty: kanten, a healthy... Continue Reading →

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